Amending GDPR legislation
Brief:
UNSAR needed to convince Parliament to amend the GDPR law and allow insurers to process health data, ensuring the survival of private health and life insurance policies in Romania.
Solution:
Step 1: Position Paper
– Drafted a position paper comparing Romania’s law to other European best practices.
Step 2: Advocacy & Communication
– Engaged in one-on-one meetings with key decision-makers.
– Conducted targeted lobbying with MPs from specialized committees.
– Pushed the amendment in Parliamentary debates to gain traction.
Step 3: Legislative Success
– Built cross-party support for the amendment.
– UNSAR’s position was adopted by Parliament, ensuring insurance companies could continue processing health data legally.
Results:
- Legislative success: The amendment passed, safeguarding the industry.
- GDPR compliance achieved without crippling the insurance sector.
- Insurers retained their ability to offer life and health policies in Romania.
Impact:
This campaign secured business continuity for the private insurance industry, proving the power of data-driven and proactive public affairs strategy.
- Client: UNSAR - The Romanian Insurers Union
- Year: 2019
- Challenge: A new GDPR-related law in Romania threatened the insurance industry’s ability to process health data, effectively making it impossible to offer life and health insurance. Without an amendment, insurers would have lost their ability to assess risk and price policies properly.