
Tackling Diabetes in Romania
Approach:
– 2021-2024: Piloted screening programs, worked on policy implementation, and continued advocacy efforts.
– 2020-2021: Ran large-scale awareness campaigns, reaching 1.7 million people and generating 7.6 million impressions.
– 2020: Passed Law 249/2020, making diabetes prevention and early diagnosis a national priority.
– 2019-2020: Engaged 150+ MPs, held 200+ hours of consultations, and secured support for a new prevention law.
– 2019: Launched the National Diabetes Forum, the first of its kind in Europe.
Results:
✔ Law 249/2020 passed with strong political backing.
✔ National Diabetes Forum became a platform for long-term policy action.
✔ Public awareness efforts engaged millions and encouraged early testing.
✔ Created a lasting framework for diabetes prevention in Romania.
Impact:
A strong foundation for better diabetes prevention, diagnosis, and care—helping Romania move towards a healthier future.
- Client: ARPIM / Diabetes Working Group
- Year: 2019-ongoing
- Challenge: With 900,000+ Romanians living with diabetes, many undiagnosed, the country needed a national strategy for prevention and early detection. Awareness was low, and policy action was overdue.